Business Administration and Environment & Sustainability (coordinated major)

Many students in the world of environment and sustainability find themselves working in a business setting. They need the skills and understanding from both sides to succeed in a strategic way. This combination of majors provides students with background in both areas, so they can successfully help businesses be more environmentally friendly, while supporting the bottom line.

Where are we headed as a society and a planet? How can we continue to live well without using up resources, such as minerals, clean water and even open space? Can we live better and not destroy mankind’s future?

If such questions get your juices flowing, a coordinated double major in Environment & Sustainability and Business Administration now brings together not just innovative ideas but the knowledge to make them happen in the real world.

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Next Steps

If you're interested in Western's Business Administration and Environment Sustainability Coordinated Major Program, we invite you to take the next steps towards becoming a part of the Mountaineer family. 

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Courses

FOR REQUIRED COURSES AND DEGREE PLANS, VISIT THE OFFICIAL UNIVERSITY CATALOG. This is a list of courses offered by Western State Colorado University. To ensure the courses you need are offered during the current semester, please visit the current university catalog at http://www.western.edu/catalog. To determined the courses required for your major, check the "Majors and Minors" tab for your area of study.

 BUAD 100 - BUSINESS IN SOCIETY (3 credits)

A study of the role of business in modern society. Topics include the private enterprise system, consumerism, management functions, major functional areas of large business, vital areas of small-business operation, and the environment of business.

 BUAD 270 - PRINCIPLES OF MARKETING (3 credits)

An introduction to the fundamental concepts of marketing, including consumer demand and behavior, segmentation, advertising, marketing research, product development, distribution, pricing, the internet as a marketing agent, and global marketing issues. The student is exposed to the most basic tools, factors, and marketing principles administered by management in establishing policy, planning, and complex problem solving. Prerequisites: ENG 102 with a minimum grade of "C-" and completion of at least 24 credits; or instructor permission.

 BUAD 309 - BUSINESS COMMUNICATION (3 credits)

A study of the fundamentals, principles, and practices of effective written communication, including concepts of appearance, language, and psychology of tone and persuasiveness as applied to the business letter, memorandum, and report. Presentation skills are also discussed. Prerequisites: ENG 102 with a minimum grade of "C-"; sophomore standing.

 BUAD 315 - BUSINESS LAW (3 credits)

Study includes: sales, commercial paper, secured transactions, corporations, partnerships, estates, trusts, and agency. Prerequisite: BUAD 210.

 BUAD 333 - ORGANIZATIONAL BEHAVIOR (3 credits)

Provides students an understanding of human behavior in organizations today. Students will become familiar with the basic dimensions of organizational behavior covering topics such as leadership, motivation, management of people, and group dynamics. The course stresses an experimental approach as well as the personal nature of the material and how this relates to the complexities of behavior in and of organizations. Prerequisite: BUAD 309 or COTH 202; or instructor permission.

 BUAD 335 - MARKETING COMMUNICATIONS (3 credits)

Advertising, sales promotions, media utilization, public relations, and personal selling are highlighted in this course. Legal regulations and ethical considerations in mass media advertising and promotions are also covered. Finally, the student is exposed to the principles of planning and budgeting for such media events. Prerequisites:MATH 140, MATH 141, or MATH 151 with a minimum grade of "C-"; ACC 201 with a minimum grade of "C"; BUAD 270; or instructor permission.

 BUAD 337 - HOSPITALITY LAW AND RISK MANAG (3 credits)

Provides an awareness of the rights and responsibilities that the law grants to or imposes upon a hotelkeeper and illustrates the possible consequences of failure to satisfy legal obligations. Also included is risk management as a means of mitigating exposure to lawsuits and fines. Prerequisites: BUAD 150; BUAD 210; or instructor permission.

 BUAD 340 - GLOBAL BUSINESS (3 credits)

Provides an awareness of the rights and responsibilities that the law grants to or imposes upon a hotelkeeper and illustrates the possible consequences of failure to satisfy legal obligations. Also included is risk management as a means of mitigating exposure to lawsuits and fines. Prerequisites: BUAD 150; BUAD 210; or instructor permission.

 BUAD 345 - CONSUMER BEHAVIOR (3 credits)

Utilizing theories from the behavioral sciences, this course provides an in-depth examination of the individual customer learning and decision-making processes, segmentation, as well as culture, subculture, and social class relationships with marketing. Students develop an understanding of consumers' shopping behavior, utilization of different marketing channels, perception of products, and reactions to advertising and other selling methods. Prerequisites: completion of Base Curriculum; BUAD 270; or instructor permission.

 BUAD 350 - HUMAN RESOURCE MANAGEMENT (3 credits)

Provides students with an understanding of the functions, content and challenges of Human Resource Management (HRM) in organizations today. Insights will be developed on basic dimensions of HRM such as recruitment, selection, performance management, rewards and retention, as well as particular challenges concerning strategic HRM and global environments. Emphasis is placed on how the complexities of HRM relate to students' past and future experiences as members of organizations. Prerequisites: BUAD 309 or COTH 202 or instructor permission.

 BUAD 360 - MANAGERIAL FINANCE (3 credits)

An introductory course to the field of managerial finance, covering such topics as financial analysis, time value of money, risk/return analysis, capital budgeting, working capital management, cost of capital, and optimal capital structure. Prerequisite: completion of Base Curriculum; or instructor permission.

 BUAD 363 - BUSINESS AND THE ENVIRONMENT (3 credits)

A focus on the impact on the environment of human presence and absence. There is a consideration of various 'green practices' that result in both positive environmental impacts and cost savings to industry, and examination of governmental initiatives regarding various business practices and their expected impacts on the environment, on businesses' bottom lines, and on consumers. Course material emphasizes videos, readings,and guest lectures. Prerequisite: completion of Base Curriculum; or instructor permission.

 ECON 216 - STATISTICS FOR BUSIN ECONOMICS (3 credits)

An introduction to descriptive statistics and statistical inference, with application in business, including hypothesis testing, confidence intervals, and simple regression analysis. Prerequisite: MATH 140, MATH 141, or MATH 151 with a minimum grade of "C-".

 ECON 303 - INTERNATIONAL ECONOMICS AND GLOBALIZATION (3 credits)

An exploration of economic, political, and social effects of globalization. This is examined from the perspectives of trade, development, finance, and the environment. The first half of the course focuses on the impacts of international trade. This includes preferential trading relations, protectionism, global trade agreements, competitiveness, and possible conflicts between trade and social objectives. The second half of the course focuses on international monetary relations and regimes. This includes understanding the balance of payments, exchange rate determination, currency crises, and international debt. Prerequisites: MATH 140, MATH 141, or MATH 151with a minimum grade of "C-"; ECON 201; ECON 202 recommended.

Faculty & Staff

Faculty

Co-director, Professional Land and Resource Management/Lecturer in Business Administration
B.S., California Polytechnic State University , M.S., Baylor University
Phone: (970) 943-2563
Office Location: Borick Business Building 225
PLRM - Lecturer; Clark Sustainable Development Chair, MEM Graduate Faculty
Phone:
Office Location:
Professor of Business Administration
B.S., M.A., Ph.D., University of Alabama.
Phone: (970) 943-2673
Office Location: Borick Business Building 221
Assistant Professor in Business Administration, Assistant Director of Professional Land and Resource Management
B.A., Western State Colorado University; J.D., University of Denver, College of Law.
Phone: (970) 943-3189
Office Location: Borick Business Building 251
Assistant Professor of Business Administration
B.S., University of Wyoming; J.D., University of Colorado School of Law.
Phone: (970) 943-2300
Office Location: Borick Business Building 222
Professor of Business Administration
B.S., M.B.A., Ph.D., University of Minnesota.
Phone: (970) 943-3204
Office Location: Borick Business Building 228
Lecturer in Marketing
BBA Marketing, BA Psychology , Kent State University , M.B.A., Global Social and Sustainable Enterprise, Colorado State University
Phone: 970.943.3005
Office Location: Borick 250
Associate Dean of the Business School, Professor of Business Administration
B.A., Brigham Young University; M.A., Ph.D., Michigan State University.
Phone: (970) 943-2610
Office Location: Borick Building 217
Professor of Business Administration
M.A., M.P.A., Ph.D., University of Texas at Austin.
Phone: (970) 943-2566
Office Location: Borick Business Building 241