Management

Western’s Management students work and learn in small classes. This encourages trust and transparency with fellow students and faculty, a quality critical to success for tomorrow’s leaders.

Many have called for a new generation of leaders who are passionate and bold, prepared to integrate their skills, values and goals. Western is a place for the passionate, so our management graduates naturally rise to the challenges.

What Will You Learn? What Skills Will You Acquire?

Today’s managers face mounting demands. They must anticipate customer needs, grow and motivate their workforce, be visionaries and a tactical leaders, while doing more with less. The Management emphasis at Western is a balanced approach of:

  • People management
  • Project management
  • Operational and strategic analysis

After Graduation

Our management graduates find success in many fields. A few include:

  • Web design
  • Business analysis
  • Sales consulting
  • Energy and utilities
  • Education
  • Business owner
  • Law enforcement
  • Financial advising
  • Project management

Courses

 ACC 201 - INTRO TO FINANCIAL ACCOUNTING (3 credits)

An introduction to the field of accounting with emphasis on corporate financial statements. Financial statements are viewed as a communication device conveying the financial health of a business to interested parties. The objective of this first course is to teach students to read, analyze, and interpret these financial statements. The emphasis is on developing critical thinking and problem-solving skills using accounting concepts. Students are exposed to the steps used by accountants to record, measure, and process financial information. Cash flow analysis is contrasted with the accrual basis of accounting

 ACC 202 - INTRO TO MANAGERIAL ACCOUNTING (3 credits)

An introduction to the preparation, uses, and analysis of common management accounting information. Topics include cost-volume-profit analysis, capital budgeting and present value applications, cash budgets, financial statement analysis, taxes, and management decisions, plus a brief introduction to modern cost accounting, with emphasis on activity-based costing systems. The development of problem-solving and analytical abilities is given primary importance throughout the course. Accounting majors must pass this class with a minimum grade of "C". Prerequisites: MATH 140, MATH 141, or MATH 151 with a minimum grade of “C-“

 BUAD 220 - COMPUTER APPLICATIONS IN BUSINESS (3 credits)

Designed to teach students to apply a variety of interdisciplinary computer applications in their business professions. Topics include integrating word processing, spreadsheets, databases, communications, and graphics on personal computers. A minimal skill in keyboarding is required.

 BUAD 270 - PRINCIPLES OF MARKETING (3 credits)

An introduction to the fundamental concepts of marketing, including consumer demand and behavior, segmentation, advertising, marketing research, product development, distribution, pricing, the internet as a marketing agent, and global marketing issues. The student is exposed to the most basic tools, factors, and marketing principles administered by management in establishing policy, planning, and complex problem solving. Prerequisites: ENG 102 with a minimum grade of "C-" and completion of at least 24 credits

 BUAD 309 - BUSINESS COMMUNICATIONS (3 credits)

A study of the fundamentals, principles, and practices of effective written communication, including concepts of appearance, language, and psychology of tone and persuasiveness as applied to the business letter, memorandum, and report. Presentation skills are also discussed. Prerequisites: ENG 102 with a minimum grade of “C-”

 BUAD 311 - ESSENTIAL EXCEL SKILLS (1 credits)

This course prepares the student for Microsoft Excel Office Specialist certification. This course covers all of the topics tested by the certifying examination including managing worksheets and workbooks, applying formulas and functions, analyzing and organizing data, visual presentation of data, and sharing worksheet data with others. Prerequisites: college-level mathematics requirement with a minimum grade of "C-" or instructor permission

 BUAD 360 - MANAGERIAL FINANCE (3 credits)

Utilizing theories from the behavioral sciences, this course provides an in-depth examination of the individual customer learning and decision-making processes, segmentation, as well as culture, subculture, and social class relationships with marketing. Students develop an understanding of consumers’ shopping behavior, utilization of different marketing channels, perception of products, and reactions to advertising and other selling methods. Prerequisites: completion of Base Curriculum

 BUAD 491 - STRATEGIC MANAGEMENT (3 credits)

The formal analysis of an organization’s macro and industry environment

 GEOL 105 - PHYSICAL GEOLOGY LAB GSC1 (1 credits)

An introduction to identification of minerals and rocks and a discussion of their genesis followed by a study of landscapes formed by mass wasting, rivers, glaciers, ground water, and nearshore processes. Many of these principles are observed on local field trips. Prerequisite or corequisite: GEOL 101.

 MATH 140 - COLLEGE ALGEBRA GMA1 (3 credits)

An integration of the essential algebraic manipulations, solving equations and inequalities, polynomial functions, exponential and logarithmic functions, and techniques of graphing. Prerequisite: ACT math score of 19 or above

Faculty & Staff