Strategic Communication

With Western's access to music festivals, art centers, ski resorts and film commissions, there may not be a better place to begin your studies in Strategic Communication.

Whether you seek a career in public relations, advertising, publicity, organizational development, events management or media production/relations, you'll gain hands-on experience as you work side-by-side with faculty and professionals dedicated to the art of sharing information.

What Will You Learn? What Skills Will You Acquire?

In Western's Strategic Communication program, you'll study the theories and techniques of communication between organizations and their constituencies. You'll build critical thinking skills, writing and presentation techniques, while broadening your perspectives and adapting your decision-making skills to the professional environment.

Beyond the Classroom

We offer students regular interaction with local, off-campus organizations searching for the next best idea in public relations campaigns, fundraising and events management.

After Graduation

Our graduates have continued on to work in public relations and advertising firms, governmental agencies, arts organizations, recreation centers and positions in corporate and non-profit organizations.

 

Next Steps

If you're interested in Western's Strategic Communication Program, we invite you to take the next steps towards becoming a part of the Mountaineer family. 

Share your interest with friends and family: 
  1. Email this to your friends or family    Share on LinkedIn    Share on Google+    Twitter    Share this on Facebook

  2. Get more information about the program.
  3. Schedule a campus visit so you can meet professors, see the beautiful Gunnison Valley, and find out if Western is the perfect school for you.
  4. Start the online application process - apply online now.
  5. Find scholarships, grants, or financial aid that match your interests and situation.

Courses

 COM 264 - INTRODUCTION TO PRODUCTION AND THEORY (3 credits)

An introduction to the theory and practice of media production including critical and aesthetic theories. Topics may include scriptwriting, producing, directing, cinematography, sound recording, editing, and standards of operation for production facilities and equipment. Prerequisites: COM 205, COM 261, and sophomore standing; or instructor permission. 

 COM 323 - MEDIA/ ARTS MANAGEMENT (3 credits)

An introduction to the basic principles and structure of management as it applies to Communication Arts. Particular focus is given to management of small and mid-size nonprofit media and arts organizations, and to the interrelationship between those two areas. Prerequisite: junior standing or permission of the instructor.

Faculty & Staff

Faculty

Associate Vice President for Academic Affairs
Phone: (970)943-3045
Office Location: Taylor 322
Lecturer in Communication Arts
B.S. California State University Northridge, M.S. University of Denver, M.F.A. University of Alaska Anchorage
Phone: (970) 943-2025
Office Location: Taylor Hall 222A